UNQUESTIONABLE PROOF
Why the educator has been INVALUABLE TO MY students
You’re about to read real-life ‘case studies’ from just 5 of our The Educator students.
Many of these ambitious hair and makeup artists started where you are right now reading this page.
What made a difference for them was their willingness to learn, and boldness to make quick decisions.
Their attitude moved-the-needle and created enough momentum to put their business into ‘SOFT ERA’ mode!
become an educator
case study#1 KIM ALEXANDRA
@THEWEDDINGSOCIALNI
Before ENROLMENT:
- Unsure how to pivot into paid education
- Had been giving advice, tips and mini coaching away for free for years
- Wanted to create something for all wedding pros but couldn't land on an idea
after the educator:
- Got clear on the one thing she had that would instantly sell
- Shifted from free advice to confident, paid educator
- Leaned into her unique voice & message
- Developed her first offer pre-sold it
RESULTS:
- Leads multiple workshops and group coaching sessions
- Her masterclasses now sell out - often before she even announces them publicly
- Regularly gets invited to speak at industry events and panels
- Built a fulfilling, profitable career doing work she loves
Case Study #2 BECCA IVES
@OCEANWAVESHAIRANDMAKEUP
Before ENROLMENT:
- Constantly asked to teach but always said no due to imposter syndrome
- A full capacity with weddings and needed a smarter way to scale
- Felt unsure how to transition into education confidently
- Struggled with confidence around charging for her knowledge
after the educator:
- Finally said yes to education and mapped out her offers
- Created online learning for learners globally
- Made her education business work around her and her young family
- Found her ''sweet spot'' in teaching
RESULTS:
- Consistently books new learners even outside of wedding season
- Sold out her first group masterclass within 24 hours
- Gained 1000+ followers by positioning herself as an educator
- Built an evergreen education stream with recurring learners
Case Study #3 KELLY BOYD
@BRIDEZILLAHMUA
Before ENROLMENT:
- Fully booked with weddings and styling clients
- Couldn't see a way to scale her income without working even more
- Felt overwhelmed by the idea of starting education
- struggled showing up on social media and being visible
after the educator:
- Got crystal clear on her creative edge and unique teaching style
- Built her waitlist had 142 hairstylists join immediately
- Designed offers that worked for her lifestyles and strengths
RESULTS:
- Gave up the salon clients and replaced her income with education
- consistently sells low, mid and high-ticket education offers
- Stepped into her role as an educator and never looked back
- Created a sustainable business teaching others, her way
CASE STUDY #4 KATRINA KELLY
@kATRINAKELLYWEDDINGHAIR
Before ENROLMENT:
- Wasn't sure how to attract new students into her masterclasses
- Struggled to get enough people to fill classes
- Super time poor, didn't know what to work on now and next
- Wanted to replace regular hairdressing clients for teaching
AFTER THE EDUCATOR:
- Learned the The Educator ™ framework and quickly took action
- Acquired new sales and marketing skills and immediately formed a waitlist
- Out earned hair hairdressing income
- Become the go to educator in her location for Hollywood wave styling
RESULTS:
- Sold out her first group masterclass within one week
- Made £4,400 from that single launch
- Proved her method works
- Launch coaching and mentoring
- Over 169% income growth inside The Educator programme
- Runs regular masterclasses and 1:1's
case study #5
becky
minton
@rosebud_hmua_portfolio_day
Before the educator:
- Fully booked in summer, struggling with income in winter
- Doing beauty on the side
- Felt the pull to mentor – Becky loves being around people
- Dreamed of helping other artists elevate their brand and quality of clients
- Saw a gap – Came up with an idea
joined the educator:
- Applied The Educator ™ framework.
- Learned how to package it, price it, or make it sellable
- Sold out her first round of spots within days
- Turned her idea into an irresistible, scalable offer bringing in higher-levels of income.
RESULTS:
- Saw immediate results
- Now runs workshops regularly and keeps selling them out.
- Got featured in multiple wedding magazines
- Her confidence has skyrocketed
- She’s in demand year-round
- Making 5 figures every 90 days from profit alone.
What other industry leaders have to say about Kerry Curl
"Kerry is the leading expert in the world of wedding hair and makeup artists...
If you are thinking of working with her, do not hesitate. She’s a genuine, knowledgeable and a smart business woman! Highly recommend her’’
Kelly Mortimer,
UK’s #1 expert in wedding sales
"Kerry is a 'mover and shaker' in the wedding industry...
I love the way she has carved her coaching niche in that sector. As a fellow wedding industry 'name' her enthusiasm is infectious, and she is developing a smart, sharp reputation for her coaching delivery.
I would recommend anyone looking for a savvy industry coach to consider her, and the coaching group she has founded’’
heather stanford,
The Legal Fairy GodMother To The Wedding Industry
"I’ve known Kerry for 8 years, she’s the perfect fit!"
I have known and worked with Kerry in the wedding industry for 8 years, from working with her as she grew a successful business as the Cambridge Makeup Artist and then as she transitioned into mentoring.
If you are looking for help and advice to scale your business within the wedding industry and want to work with someone who has walked the path first - Kerry is the perfect fit!
